Happy 10th Anniversary to Impressions ReDesign
I find it hard to believe I started my Business 10 years ago. (March 2012)

It was started before I really thought it all through. In that first year I helped clients reinvent their space with what they had without even a business card. I also did funky blog posts on my thrift shop finds, furniture makeovers, handmade draperies, favorite websites, and paint project adventures.
In May of 2012 I completed my certification in redesign in New York City with Lauri Ward, the pioneer of “Use What You Have Decorating” and one day room makeovers. I love her work; she created the most accessible and affordable approach to decorating. I remember launching my web site, with my daughter Jenna help- she created my first business cards, and a brochure. I was still trying to find my footing as an entrepreneur so book keeping, fielding inquiry calls and pricing my services was all new to me.
I want to give a huge shout out to the nonprofit SCORE (SCORE.org) for showing me the ropes and for my Tuesday morning SCORE “support group” of entrepreneurs who prodded me to do more. My business wasn’t started because I felt capable, but because I longed for change, I needed to earn money and wanted to work in a field I was passionate about.

That was before Instagram or Pinterest and on the cusp of Facebook. I was scrappy then and unpolished. I was willing to do anything home related – I was delighted in my focus with “Use what you have” decorating, and later added Resale Ready Staging, Holiday Decorating and more! I am so grateful I found clients who hired me to do all this.
Over these last 10 years, I’ve expanded my website, written more sophisticated blog posts, trained in color, developed my social media and marketing. I feel I have grown so much as a person and in this business. From staging to decorating I love it all! Running a creative business feeds all areas of my life. I have made treasured friends, done some remarkable designs and expanded my comfort zone to hosting Meetups, speaking engagements and online events.
If you have been with me for a while you know I have learned and grown so much in the areas of decorating, styling, writing, photography, sewing, refinishing, crafting, tablescapes, communications, videos, running a small business, marketing, social media, and speaking. And you know how committed and responsible I feel.
It’s amazing, things that I thought would be completely out of my reach, like running a Home Decorators Club, having a home I staged featured on HGTV, being included in a magazine, or being a guest speaker, became possible because I put my work out there and just said “YES”.
Starting my own business has been the best decision I’ve ever made for myself. Though, I may have had more prestigious positions, I never had a job that has pushed me to grow more! I love my business and creative endeavors; I’ve never once thought of quitting. I’ve always seen helping my clients as the heart of my business and the engine that drives everything else.
So, thank you. Thank you for being a client, or a follower of my social media, or a reader of my blog or newsletter, or invited me to speak at your event, or a friend who proof reads my work, or brainstorms with me on a walk. Thank you for cheering me on and encouraging me. And for forgiving my shortfalls. Thank you for challenging me and for not letting me get away offering less than my best.
I am grateful for each of you and appreciate your every comment, thumbs-up, email or phone call. I am celebrating my business Anniversary Monday April 11th at 2:00PM. Stop on by my house if you can! I wish I could share a slice of lemon cake with all of you so we could reminisce together.
I wanted to take a moment and say Thank YOU from the bottom of my heart
Love your home more,
Until next time!
Jonelle’

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